Martin Weigel
Global strategist
emdub exists to help brands and businesses find the highest-fidelity version of themselves, articulate their superpower - and then manifest it in the world with intent, conviction, and authenticity.
Like Dolly Parton said, “Find out who you are and do it on purpose.”
Thirty years of strategy experience, including fourteen years at Wieden+Kennedy Amsterdam as Chief Strategy Officer.
A global and cultural fluency born of living and working in London, New York, São Paulo, and Amsterdam.
A track record of making change happen for some of the world’s most iconic and demanding brands and businesses:
Allianz, Amazon Music, Beeline, booking.com, Camay, Coca-Cola, Corona, DeBeers, Decathlon, Electronic Arts (FIFA, Mirror’s Edge) Evian, Facebook, General Electric, Grundfos, Guinness, Heineken, Hennessy, Instagram, J&B, Kelloggs, Lipton, Ledger, Lloyds Bank, Lux, Mercedes AMG Petronas F1 Team, Meta Reality Labs, Miele, Milka, Novartis, Ørsted, Ray-Ban, S7 Airlines, Samsung, Smirnoff, Sunsilk, The Glenlivet, Uber, United Ukrainian Ballet, Weetabix.